The Multimedia Institute MI2 is a non-profit organization from Zagreb, Croatia, active primarily in the field of new media culture; digital technology research/development/implementation; social activism and cultural management (networking, strategy preparation and advocacy).

23.05.2005 Arts perspective: whole generations of artists in the 1980s and 1990s, as well as art historians active over that period, never got introduced to Croatian or international scene in media arts. Apart from the MM centre in Zagreb, there wer no other institutions that would deal with this art form. The artists interested in media art worked mostly out of Croatia, and even chose the countries of the EU as permanent places of residence for their life and work. Long term, the trend has proved fatal for the local initiative in art theory and art history circles.

One of the main characteristics of MI2 is related to the expansion of programmes and personnel over a short period of time, through MAMA Club, as public space open to all, the MI2 lab as a space for production and research, as well as the Think Thank as a project for research, cultural strategizing, consulting and advocacy.

Nenad Romic, one of the creators of Multimedia institute and club MAMA, is working on different cultural and technological projects. He is one of the leading stuff in Media lab, space for production and research.